ROUGE COCO BAUME, the lip balm that is as desirable as an iconic lipstick, is now available in a new finish with amplified shine. Housed in new packaging with a transparent cap, this lip care formula offers buildable intensity, for a customised result and better-looking lips, day after day.

A unique lip balm with a dual COLOUR and CARE function. The ROUGE COCO BAUME formula allows for custom coverage, ranging from a shiny, sheer wash of colour after a single coat to lipstick-like intensity after three coats.

At the heart of the ROUGE COCO BAUME lip care formula lie: the Hydraboost complex, nourishing shea butter, and Oleoactive, an oil with antioxidant properties.

From the very first swipe, lips benefit from up to 16 hours* of non-stop hydration and 12 hours** of comfort, instantly feeling 52%** less dry. After 4 weeks, lips are plumper (+16%***), feel better nourished (+95%****) and suppler (+53%****), and appear less chapped, for better-looking lips, day after day.

Inspired by spring colours, the CHANEL Makeup Creation Studio has designed a selection of 6 unique new shades: a shimmery caramel beige, a fresh peachy coral, a refreshing cherry pink, a bluish pink, an intense bluish pink, and a purple, for makeup looks that range from subtle to bold. The iconic white and gold case is topped with a transparent cap that echoes the new, shiny finish of the makeup within.

*Instrumental evaluation performed on a panel of 15 women

**Self-assessment completed by a panel of 20 women

***Clinical evaluation performed on bare lips after 1 month of daily application, panel of 29 women.

****Self-assessment of bare lips after 1 month of daily application, completed by a panel of 29 women.

ROUGE COCO BAUME, the lip balm that is as desirable as a lipstick, is now available in a new finish that offers amplified shine and buildable colour, for better-looking lips, day after day. Apply the lip balm straight from the bullet in a single swipe.

ROUGE COCO BAUME can be worn on its own or in combination with other shades to either illuminate or intensify your makeup look.

For a more diffused look, use your finger to blur the edges.

Choose the intensity of your lip colour:

1 swipe for a subtle hint of colour.

3 swipes for coverage that is nearly as intense as a lipstick.

*Limit of 6 per customer.