Be Curly Advanced Curl Perfecting Primer 200ml
$57.00
Delivery
Find in Store / Click and Collect
Product Description
Product Details
Preps curls, coils and waves for styling products and protects hair from the drying effects of the sun.
Key Benefit
Silicone-free curl primer creates the perfect foundation for styling by detangling and smoothing curls and coils. Seals the hair cuticle to reduce frizz in high humidity for 24 hours*.
Free From
Drying Alcohol, Gluten, Silicone, Phthalates, Parabens, Mineral oil, Sulfites, Petrolatum, Formaldehyde & Donors, Paraffin. Synthetic Fragrance, Triclosan, Triclocarban, Sulfates or Sodium Lauryl Sulfate / Sodium, Laureth Sulfate, (SLS/SLES) or Sulfate Cleansers.
Suitable for:
All curl types: coily (4A - 4C), curly (3A - 3C) and wavy (2A - 2C) All hair types: fine, medium and thick
DETAILS
The last step of your wash day routine and the first in your styling. This priming leave-in for curly hair protects from the drying effects of the sun, instantly reduces frizz by 87%*, and detangles to reduce breakage from combing. It fortifies and smooths curls and coils, creating the perfect foundation and allowing flexibility for the styling products that come next.
Curls, coils and waves are naturally more fragile, which is why our game-changing curly hair primer also replenishes strength with a peptide derived from plant proteins.
Created with our expert team of texture stylists.
97% naturally derived**. Vegan. Leaping Bunny Approved.
*Ex-vivo testing on tresses.
**Per ISO Standard 16128, from plant sources, non-petroleum mineral sources, and/or water.
Aroma
Refreshing citrus Pure-FumeTM aroma with certified organic lemon, bergamot, orange and other pure plant and flower essences.
USAGE
How to Use
Lightly mist clean, damp hair. Do not rinse. Style as usual.
REGIMEN
Tight curls and coils:
- On wash days, use be curly advancedTM shampoo, intensive curl perfecting masque and curl perfecting primer, then style with coil definer gel
- Between wash days, swap shampoo for the co-wash to gently cleanse and condition curls and coils without stripping. Follow with masque, primer and gel
Wavy and loosely curly hair:
- On wash days, use be curly advancedtm shampoo, conditioner and curl perfecting primer, then style with curl enhancer cream
- Swap conditioner for the intensive curl perfecting masque every 2 - 3 wash days, depending on your individual hair needs
INGREDIENTS
Vegan curl-perfecting peptide:
- Powerful peptide blend derived from hydrolyzed pea and vegetable proteins for stronger curls, coils and waves
- Peptide with low molecular weight penetrates and fortifies vulnerable strands
- 17 essential amino acids
Kokum seed butter:
- Deeply nourishes and conditions, and provides slip and detangling to help reduce breakage of curls, coils and waves
Silicone free.
Style Number:
26836482